Tanja Rusi Group Art Director, Luxury Brands

ABOUT

This film aims to capture the magical mood of staying up all night whilst exploring a new, exotic city. Our location is colourful George Town on Penang Island in Malaysia, during Chinese New Year celebrations. Our models Sofie and Maria explore the city and eventually take a fishing boat to a nearby beach to watch the sun rise. Concept, storyboard and art direction: Tanja Rusi. Director: Joppe Rog. Director of Photography: Joseph Dunn. Words: Joppe Rog, Tanja Rusi and Byron.

MADEIT CREDITS

Project featured: on 3rd April 2017

ELLE x H&M Spring 2017 Director's Cut

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