ABOUT

Working in collaboration with an exciting startup in London, which allows you to rate the service in store at the point of purchase, TruRating has just celebrated their partnership with eleven amazing charities through the UK, US and Australia.

The Brief
In one week, to create a campaign for social media, celebrating TruRating's partnership with the eleven charities.

Process
With an aim to provide two possible outcomes for social, I created a series of storyboards for the two animations before jumping into animation and After Effects.

The Solution
Two different videos and a GIF for their blog, TruGems and for social media; one of these being a thirty second video, while another features the TruRating button being pushed and transformed into a heart.