ABOUT

Beverage branding

After failing to find a cold, healthy beverage with nutritious benefits and no added sugar, a naturopath spotted a gap in the market. This sparked the idea for 'Zen'; a togetherness of body and mind; bringing the body back to a natural state.

The natural flow of the watercolour pattern is balanced by the even block lettering against a clean, white background, thus creating a bold, eye-catching display that would stand out on any shelf.