ABOUT

I was approached by a New York-based entrepreneur who had built up a small team for his concept Belouga. Having been inspired by Ibbleobble, he approached me to advise on the branding of his project. This extremely exciting concept hopes to connect as many schools as possible. Each school can learn about schools all over the world which encourages them to ask questions and learn about other cultures etc. I was more than happy to get involved.

Focusing on a bold but clean color palette, I created a unique memorable icon in the form of a Beluga., the mascot of the brand since Beluga whales are super clever. Belouga essentially encourages learning and I feel the brand I have created lays a solid foundation for children to engage in the platform.

I am currently working on the UX / UI of the site which I will upload soon! :)