ABOUT

Concept
In the fall of 2018, I was asked to be a keynote speaker at a conference in Madison called, "Building Our Legacy." In addition to speaking, I pitched this video in order to show another person in my community doing great work for the city of Madison. The client loved the idea and selected Community Educator, Amparo Moreno for filming.

Execution
My vision was to produce an intimate and heartfelt look into the life of Educator, Amparo Moreno. Before any filming began, I spent a few days getting to know Amparo and interviewing her so I could better understand her values and perceptions of life. Through the interviewing, Amparo and I became good friends and when the day came to film she felt comfortable enough to be herself and share the experiences that have shaped her life. Production spanned several days of filming and a few weeks of postproduction.

Results
The client fell in love with the project and proudly presented the film at the conference adding another showing the following day after receiving a standing ovation at the premiere.