WMP Creative Oxford

ABOUT

With a market currently being dominated by GoPro, OCLU invited WMP to collaborate. Together, we adopted a fresh approach to designing the perfect action camera.

We designed the OCLU action camera to make the recording and sharing of every memorable life experience easier. We began by looking for ways to ensure that OCLU would provide the best possible user experience and at the same time be meaningfully differentiated.

Unlike the competition which borrows design cues from conventional cameras, OCLU was created to be both sleek yet rugged. It’s compact, versatile and ultra-portable.

OCLU and all of its accessories were designed to work seamlessly in fast-paced and high-stress environments. The UX of each product was carefully considered, tested and refined in real-life conditions. Being intuitive and easy to use was our primary focus.

AWARDS

iF Design Awards
Red Dot Award - Red Dot Award

Project featured: on 18th June 2024

Oclu Action Camera

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