ABOUT
"Netflix were launching their Christmas movie, Robin Robin, and tasked us to come up with a concept that would help them cut through the clutter, at the busiest time of the year.
Seeing a huge increase in Tweets around “birdwatching”, we had an idea: what if we simultaneously used “real life” Robins tweeting in the world to launch the movie Robin Robin on the bird app?
Our very own “NESTFLIX” was born: a soothing and magical livestream featuring birds (including robins!) flying & feeding through the christmassy atmosphere of Robin Robin, live on Twitter."
AWARDS
Creative Circle Award - Silver
MADEIT CREDITS
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NetflixClient
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DivaProduction Company -
Maxime DerrienCreatives -
Creative Circle, Creative Foundation & The UK Creative Festival -
Patrick SmithCreative Services & Traffic Manager -
Heshani DiasArt Director -
XAgency -
Lauren BradleyMarketing Assistant