SMACK Agency
London
ABOUT
Molton Brown recruited SMACK to translate their Christmas film into an online game and the product was Albin's Adventure. The premise was simple - throw snowballs at gifts and catch them in goat-led sleighs to win daily prizes. The game was beautifully illustrated and animated with a Swedish Christmas forest theme and we created different weekly versions of the designs and mechanics of the game to keep users coming back.