The Body Shop London

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From a mini-documentary series celebrating The Body Shop's Community Fair Trade programme, which partners with 18 organisations around the world.

As the strategist and creative director for this series, it was essential we connected directly with the individuals positioned at the heart and soul of the community, rather than tell the story through the voice of the brand. This is about being invited into their world, being taken on a journey, with individuals positioned at the heart and soul of the community.

So, please enjoy the second instalment in our Community Fair Trade series, all the way from Kathmandu, Nepal. Say hello to the people of Get Paper Industry.

They’re true artisans, who hand-make our gift boxes and gift bags, including our The Body Shop's Christmas packaging and advent calendars.

MADEIT CREDITS

Project featured: on 4th July 2024

Community Fair Trade Stories

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