About me

Working on some of the Nations most recognised brands I have been able to utilise my innate creative ability along with the confidence to be able to challenge any brief and question the perception expected against proposals, whether this is related to imagery, text, colour or media utilised and to put forward further suggestions to enhance and achieve the initial expectations. I have initiated many projects including improving efficiencies at the packaging suppliers manufacturing plants to ensure value for money and exceptional quality/supply standards and to draw on their expertise to bring to market innovation and new technologies, through to total rebranding and relaunch of products to improve customer perception and total spend.

I have a well-developed and full understanding of branding activities and their impact in local market(s) and have also worked closely with European Regulatory, Marketing, Procurement, R&D and Logistics representatives to understand constraints, challenges and potentials with the manufacture, supply and promotion of healthcare products to the customer/consumer. I have sought to understand and keenly supported the critical drivers for Sales and Marketing teams, helping to increase trade spend and gross profit and to reduce costs where applicable; furthermore, I have communicated brand strategies and product synchronisation with agencies, drove cost reduction initiatives to procure the best unit price, managed high profile promotional and brand change activities, and implemented and explored new innovations to ensure each brand I have worked on is a success.

I have worked with, liaised and influenced a variety of cross functional teams, ranging from production/manufacturing, quality, health & safety, engineering, IT and procurement through to suppliers and markets and advertisers, artwork agencies and designers in a collaborative manner and to present and manage complex technical concepts and to ensure all projects are well managed and adhere to budgetary and timeline restrictions.

Using learned standard project management techniques, operational excellence training and management skills; I have applied varying techniques to all projects that I have managed. Project teams I have led have often contained representatives with a wide range of skills, qualities, and expertise and may not be located within the same county or country. Combining my Performing Arts, Psychosocial degree and NLP courses had given me the ability to become an effective communicator and given the skills to take all factors into consideration and to inspire each participant or employee to obtain the best performance and make each project a success.

I work to build excellent working relationships, to excel in set key performance indicators and assist in training and education where necessary to ensure each person feels they are valued in the project. I work well under my own initiative and possess excellent interpersonal skills which allow me to integrate within any given team and to successfully present my ideas to customers and internally to senior levels.

I refer you to my Curriculum Vitae for further information and I hope this will allow you to be able to build a picture of my abilities and assess my suitability for this opportunity. Should you have any further questions I would be more than happy to discuss them further and in more depth at any given time.

Skills

- Quality driven to ensure performance levels are continually raised and maintained., - Excellent technical/creative background for packaging and artwork production/print and brand strategies., - Strong objective and analytical skills with the ability to impart creative solutions and complex technical data to a wider audience for multiple, simultaneous projects., - Excellent communication, negotiation and democratic skills, to lead and influence a wide audience., - Strategic thinker able to maintain the ‘bigger picture’ at all times from ‘blue sky’ thinking to actualisation., - Enthusiastic approach to developing and improving corporate operations and departmental objectives, enabled by a strength to be able to prioritise workloads personally and for the department., - Internal Auditor trained, encompassing ISO, MHRA, FDA, ASA, ABPI and corporate QMS

Sector Experience

Brands include:, Aquafresh, Corsodyl, Listerine, Calpol / Calprofen, Imodium, Neutrogena, Regaine

Awards

see CV

Clients

GlaxoSmithKline Unltd, Johnson & Johnson

Trade Associations

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