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The last few years have changed how we interact with each other. People rush through their day and don’t notice those around them – and it's having an incredible impact on Big Issue vendors. To support them, Forever Beta and The Big Issue launched I’m Here, a digital out-of-home campaign that uses technology to connect people. Whenever vendors are on the street, geolocation beacons in their jackets trigger digital screens that point people in their direction – right down to how many metres away they are. This professional campaign titled 'I'm Here' was published in United Kingdom in April, 2022. It was created for the brand: The Big Issue, by ad agency: Forever Beta. This Outdoor medium campaign is related to the Public Interest, NGO industry and contains 1 media asset. It was submitted 5 months ago by Creative: James Halladay of Forever Beta.