About me

Dear HR,

I am contacting you to see whether you can assist me in my next career move. I wish to apply for the Key Account Director position and have attached my CV for your information and attention.

I would very much like the opportunity to discuss my interest in this application when I believe I can also explain how my experience and abilities are directly relevant to the position advertised.

To give you a quick background. I am a Global Account Director, with extensive agency experience - with proven track record working at G2 in South Asia in my early career and then more recently at Ogilvy Action in Malaysia and currently at G2 Joshua in London.

During that time I have delivered 360 campaigns - including all POP solutions, engagement opportunities and broader marketing activities within the Asian markets place. My key strength on offer is that of a solid shopper, retail and integrated marketer who understands FMCG as well as regulated markets and sectors.

I stand on experience gained through leading both large teams and the agency's tiger brands both at a global, regional and end market level. Having delivered work that was integrated and with a broader 1 to 1 element, including creative DM pieces, ongoing CRM programs, engagement and tailored events. Supplemented by delivering all new brand/campaign launches through tool-kits and managed trade events and trade activities.

With the lion share of my career spent within a particular industry, managing and building global brands, I am now ready to move on to the next chapter of my career and 'am immediately available for new roles and opportunities, and seek your support in that endeavour.

Looking forward to hearing from you,

Rgds

Fida

Skills

- Thorough understanding of BTL Communication and Brand Management encompassing Shopper Marketing principles., - Creating sustainable CRM and Loyalty programs., - Designing and developing ATL campaigns based on consumer insights., - Strategic planning and follow-through skills consisting of implementation, execution, and supervision., - Team leadership, motivation, and development., - Understanding of Inter-company and network office communication and operational processes and management., - Ability to initiate, prepare, implement; budget, track progress, complete and evaluate multiple projects., - Hands on experience in all facets of the agency business from production to media to business planning., - Client relationship management and nurturing at senior level and across client hierarchy.

Sector Experience

Tobacco, Haircare, Aviation, Banking, Homecare Products

Clients

British American Tobacco, Dhaka Bank, Eirates Airlines, Proctor & Gamble, Reckitt Benckeiser