ABOUT

KFC – 'Keep Rolling'
A quirky TVC poking fun at the dark side of football: exaggerated diving, dramatic rolling, and players ‘making a meal of it’. – Directed by Karien Cherry of Giant Films.

The Ask
The TVC is really fun and needed music to match, adding quirkiness with a smash of genres.

The Response
We mirrored the ridiculousness of what is unfolding on screen with an equally quirky and frenetic piece of music to highlight the comedy.
We used vocals to elevate the track and make it memorable and really catchy. The track is high energy and fast paced to match the energy of the TVC.

The word
“Can we please get a name for the track from this TVC as we’ve had over 1000 requests for this song on our app” – Shazam