ABOUT

Formerly Mark Lawson Bell Studio, the brief was to create a new identity that would allow the studio to become an autonomous brand less reliant on the founder’s name. The project involved strategising the brand positioning and creating a tone of voice, creating a new identity including digital and print collateral, and creating a website with a well thought-out user experience.

Date created: January 2016 2016-01-01T00:00:00+0000
Date published: 30 August 2016 2016-08-30T12:01:02+0100
Project featured: on 31st August 2016

Plinth rebrand

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