Piers Vernon-kell
Stills Photographer video director
ABOUT
The Chapar uses Salesforce’s CRM solution, Sales Cloud, as a centralised hub to manage clients and capture a range of information about their customers – from their favoured style of jeans to their occupation. This insight enables The Chapar’s stylists to develop a rapport with their customers and deliver a highly personalised styling service that, in turn, allows them to increase customer satisfaction and sales.