About me

Born and raised in the bustling metropolis of Hong Kong, Pierre's journey to the pinnacle of the advertising world has been nothing short of extraordinary. With a leap of faith, he catapulted himself across the world to the bright lights of New York City, where he would spend the next two decades carving out a name for himself as one of the most talented and accomplished advertising professionals of his generation.

Pierre's creative genius has been recognized by all the major industry award shows, including Cannes Lions, LIA, Clio, Art Directors Club, New York Festivals, The One Show, RX Club, IPA, Globals, AIGA, China 4A's, and HKDA. His reputation as an all-round ad man, with a flair for creativity that matches his strategic acumen, has earned him numerous Agency of the Year awards and a legion of fans in the industry.

Pierre's unwavering dedication to excellence has been the driving force behind his many successes. He has been honored with the ACE B2B Best of Show, MMM's Marketer of the Year, and the AMM Professional Choice Awards for Clients. Under his leadership, his teams have been awarded Campaign Asia's coveted Agency of the Year title twice. In China, he achieved a monumental milestone by capturing the Grand Prix and multiple Gold Cannes Lions and the first gold Cannes Lions Health in the country, as well as the first Agency of the year. His creative prowess has earned him the title of Top 3 Creative Director Globally, Top 1 Creative Director in China by Luzer Archives, and #21 Top Influential and Inspiring Executive Creative Director in 2021.

A true industry luminary, Pierre is a sought-after speaker and has served as a jury member for prestigious award shows such as Effie, LIA, ADC, MMM, Globals, Adstar, Clio, Luum, Lisbon, NYF, and the Cannes Lions, where he played a pivotal role in establishing the first Cannes Lions Health in 2016. He is also a member of the advisory board for Mercy College in New York, USA.

Beyond his illustrious career in advertising, Pierre is also a gifted fine artist and accomplished racer. His masterpieces have been showcased in galleries and art centers in New York and Asia, cementing his status as a true creative visionary.

Work
Articles
Achievements
Activity

Pierre's achievements

Judging

Pierre Loo has sat on the Creativepool Annual jury.

Annual 2026 Judge Network of the Year

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