Philip Brand Designer

ABOUT

The European Union Prize for Literature promotes the circulation of literature within Europe. Winning authors gain a wider reach with an international audience. Awards are traditionally announced at face-to-face events. Covid-19 made that impossible. I was tasked to create a fun yet functional video to support the announcements of the winners over a live broadcast.

Approach
In consultation with the client, we were able to sketch out a flow of how the video would be produced and the order of events.

My approach was to use printed textures as animated features and transitions against the EUPL brand. Below are a few storyboard options and textures that were presented to the client through Milanote.

Animation
We decided to produce a series of teaser videos with the aim of generating interest in the 2021 prize. These would help highlight the importance of the prize and the nominees for the year.

Delivered
Each country representative provided their own recorded announcement. To create a consistent sound mix a lot of editing was required. I edited many projects over the period of lockdown that was recorded over Zoom or iPhones. Although not necessarily professional, they have a personal touch that I hope remains post-Covid.

MADEIT CREDITS

  • The European Union Prize for LiteratureClient
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