ABOUT

Complete re-design of Riva brand including logo design and packaging.

Original logo was very traditional and looked out of place when used online or on contemporary products. The brief was to come up with solution that could be adapted depending on the product it was to be used on.

Rather than retaining the simple 'Riva' branding, it was decided to expand this to RivaHome in order to give a clear indication about what the brand as (Riva was used as a brand by a number of companies in different industries). Part of the brief was to come up with a logo and branding that was flexible and could be used on different product types - for example Good/Better/Best/Traditional - whilst being recognisably part of the same family.