Peter Charles
Art Director
ABOUT
The client CIPR - Chartered Institute of Public Relations - wanted a new take on the "20 latest trends" issue for 2020.
I decided to change the usual INFLUENCE masthead to the IT'SATHING tag.
Then the idea was to create some pace and movement using these trends in a playful typographic and illustrative way .
This cover was then used as a gif animation to drive social media discussion within the membership

