ABOUT

Established in 1946 Accurist watches underwent a major re-brand in early 2013, after implementing the set guidelines established in the re-brand to existing print and online materials I was tasked with sourcing Christmas and Spring/Summer imagery to help promote the brand over these seasons.
By sticking to a set template and choosing the correct imagery I feel that these adverts represents the companies roots and tradition while staying fresh, the watches are affordable and needed to be sold to a younger audience.
These adverts featured in GQ, FHM, Glamour, Marie Claire and many more.