Pentland Brands
London
ABOUT
KangaROOS is a brand of athletic shoes with pockets born in the USA
in 1979.
The campaign promote their three iconic products: Blaze, Combat and Invader. Created in the 70s / 80s, those shoes have been reinterpreted for a new generation, and are aimed at street savy sneakers freakers.
The campaign uncovers the shoes history by superposing contemporary street art illustrations with the original 70s / 80s posters.

Back to KangaROOS AW13 campaign project
Dot Studio
United Kingdom
Kuplenko Long
Fine Art, Self Employed
United Kingdom
Sandra Hadzimusic
Graphic Designer, Freelance
Bosnia and Herzegovina
Heather Deacon
Creative Solutions Connector
United Kingdom
Michael Tomes
Founder, Creativepool
United Kingdom