ABOUT

The Sock!t polling platform user interface design and development was a complex undertaking. Once briefed Pendulum were tasked with the creation of the initial branding alongside the full design and development of the platform’s web application.

Built from the ground up, we firstly devised a series of wireframes in order to tie-down the system architecture and user interface design. Having gone though many stages of wireframe refinements we reached a point where the web app design could begin. Of critical importance was the ease-of-use for the end user. And the ability for a user to post polls quickly and on any device. As such the design was kept highly functional and true to the wireframes. A key part of the design process was a series of user group tests, after which feedback was given allowing us to refine certain aspects of the interface architecture.