Pelle Sjoenell Worldwide Chief Creative Officer

ABOUT

In Call of Duty Warzone, 150 players battle each other with a simple goal – to be the last one left alive. Whoever wins gets to see their in-game character get evacuated off the map by helicopter as the sole winner. As the first-ever teaser of the next game in the series, Call of Duty Vanguard, INGO Stockholm introduced one of the main characters of the game by making a change to the holy ending scene of Warzone. Instead of successfully getting evacuated by helicopter, a character based on the most successful female sniper in history stole player's victory right in front of their eyes.

MADEIT CREDITS

  • Activision BlizzardClient
  • Anna MalmhakeManaging Director Go-To-Market
  • Björn StåhlChief Creative Officer
  • Carolyn WangVice President of Consumer Marketing
  • Daniel GreenVice President of EMEA Marketing
  • Eric BiessmanSenior Creative Director
  • Fernando MachadoChief Marketing Officer
  • INGO StockholmAgency
  • Jim McMullinVice President
  • Klara JonsonAccount Manager
  • Magnus IvanssonCopywriter
  • Max HultbergArt Director
  • Michael SandersSenior Visual Director
  • Raven SoftwareProduction Company
  • Rickard AllstrinAccount Director
  • Simon StefanssonPlanner
  • Tyler BahlHead of Marketing
  • * D&AD
  • * Pelle SjoenellChief Creative Officer
Influencer:

Pelle Sjoenell was recognised as an Industry Influencer on 6th February 2017

Pro member:

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Contributor:

Pelle Sjoenell has been a Contributor since 6th February 2017.

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Mystery Sniper

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