About me

As part of the Sydney Leadership team, I lead and manage the strategic output for OMD Sydney. With responsibility and day to day management of a core team of 5 talented strategists, this role encompasses broader agency culture and product development.

But that's right now - I've been working in media agencies and marketing roles for 18 years, and really no matter what I do it's about understanding why people say what they say and do what they do, and how that influences their consumer lives. I'm always asking "why" and "what if"

Annual 2018 JudgeEffectiveness
On the web
Creativepool member since 9 January 2018