Pedro Araujo Associate Creative Director


Despite their protected status, a third of the world's reserves are currently under threat from human activity. It's hard to monitor and stop humans from destroying forests, but we can stop the machines they use. Code of Conscience is a cyber shield for forests – open source software that restricts the use of heavy-duty vehicles in protected areas. It combines data from the United Nations World Database on Protected Areas with the geolocation of vehicles.

Date created: January 2021 2021-01-01T00:00:00+0000
Date published: 8 October 2021 2021-10-08T06:37:04+0100


  • Raoni InstituteClient
  • Adam GrantCreative Director
  • AKQA Sao PauloAdvertising Agency
  • Aline GarciaAccount Director
  • Allan LangerMotion Designer
  • Barbara MatsudaProducer
  • Camila MachadoAccount Director
  • Guilherme RomeiroMotion Designer
  • Gustavo GarciaProject Manager
  • Luiza BaffaManaging Director
  • Paula SantanaProject Director
  • Renato MigroneStrategist
  • Stella GafoProducer
  • Victor PolycarpoMotion Designer
  • Yago Sant'AnnaProject Manager
  • * Diego MachadoGlobal Chief Creative Officer
  • * Hugo VeigaGlobal Chief Creative Officer
  • * Renato ZandonáCreative Director
  • * Mauricio DiasCopywriter
  • * Felipe YamaokaArt Director
  • * Pedro AraujoAssociate Creative Director
  • * Daniel KalilArt Director
  • * Tim DevineExecutive Creative Director
  • * Lucas AraquePost Production Coordinator
  • * D&AD

Code of Conscience


Project tags