ABOUT

With the aim of developing Interflora Denmark’s own-label chocolate brands, Interflora challenged us to create a distinctive and memorable design for its second largest product collection after flowers – chocolates.

For Orangeri chocolates, we evoked the sensorial experience of the eye, the mouth and the mind, by creating a visual world, inspired by the experience of being in an Orangerie garden room. The unique ingredients and flavour of the spherical and half-spherical shaped chocolates fit perfectly within the concept of Orangeri's botanical universe which draws on the aesthetics and meaningful references of Nordic culture, whilst appealing to consumers seeking new and exciting taste experiences.