PB Creative
London
ABOUT
Our partnership with Rexona and Unilever has brought a new sustainability innovation to life!
Rexona RECYCLED REFRESHED is a new sustainable Rexona aerosol can comprising a patented aluminium alloy and 25% post-consumer recycled (PCR) material.
Our design promotes the recycling messaging whilst ensuring the brand's efficacy cues are maintained.
Live and on shelves in Germany now!!

Back to Rexona Recycled Refreshed project
Pete Hayes
Managing Partner, PB Creative
United Kingdom
Antonino Lupo
Senior Content Manager, Battenhall
United Kingdom