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Lynx, the UK's leading male grooming brand has launched its first ever gender-neutral body spray.
A new product addition for 2018 - the deodorant body spray combines floral scents with subtle notes of honeydew melon and sandalwood, to deliver a fresh and impactful fragrance. Designed for everyone, Lynx Unity will ensure that everyone smells great, confident and free to express their own form of individuality.
Lynx has played an influential part in the daily lives of British men since 1985 and has traditionally created body care products for men only, which is why the launch of Unity represents a landmark moment for the brand: the first time Lynx has developed a fragrance specifically for everyone.
The Lynx Unity packaging features a distinctive black and pink colourway for optimum stand out on shelf and the brand has also released a limited edition rainbow variant to celebrate Pride in June 2018.

Back to Lynx goes gender neutral with PB Creative project
Lisa Bishop
Digital Graphic Designer, BuyNatural
Australia
Sivaranjani R
Character Designer
India
Neven Radev
Packaging Artworker, PB Creative
United Kingdom
Andrea
Cofounder and President, studio flamini and MARC Research Center
Italy
Georgia Thompson
sales assistant, cath kidston
United Kingdom
Kareem Johnson
Music Producer, Firestorm Beats
United States
Marli
Career Break, Periwinkleboy
United Kingdom