Paul Vosloo Head of Brand Design

ABOUT

The Telkom Button Identity was still well recieved but Telkom had become
so much more than a telecoms provider. In a world of connectivity, data,
gaming, streaming video and home users. The Telkom brand needed to live
up this offering both internally and externally.

We tapped into this new future with the brand strategy “Create.Live”
Telkom creates the platform - The “dot” is technology (dotcom) and “Live”
is the consumer living life in full digital at home. We crafted this call to action
into “Tomorrow Starts Today”

The result is a user friendly, engaging brand. The consumer at the heart, technology at your fingertips. Telkom the enabler, you the creator. This Framework was rolled out successfully across all communication, digital and retail spaces.

MADEIT CREDITS

  • TelkomClient

Who pooled - Telkom - Brand Identity