ABOUT

Kitschen Sink is an established creator of bespoke jewellery who wanted to collaborate with kidd81, KidDotCo’s Paul, on a joint venture called 'Pals at Play'.

This was a super-fun project were a mash-up of both brands showed creative results. The range was designed to be fun, colourful and great to wear for a variety of demographics but mostly females with an individual edge to their style.

The cloud and stars shape is a signature of Paul's original brand kidd81, so was the perfect base for the design. The colour added on top and the fun element of the adding facial expressions to items gave it a twist of excitement and fitted the market for the jewellery range.

The photo shoot included the colours of the jewellery range, and then in postproduction Paul added in graphics of the designs to the photos to add depth to the marketing campaign. Paul and Kitschen Sink worked together on all elements to create a flawless combination of high quality of design work and manufacturing to create the perfect partnership.

‘Pals at Play’ was a unique project and a great success, and something KidDotCo are looking forward to expanding in the future.