ABOUT

This project was pitch to popular coffee house located on the Island of Koh Lanta, Thailand. The pitch was a new logo and development of brand identity following conversation with Peak’s manager about their need for new cafe signage. For the logo I combined mountain peaks relating to the cafe name with a minimalist coffee cup as the owners are especially proud of the reputation of selling the best coffee on the island. The wavy pattern and red hills present on the business card and menu are representative of its location between the coast and inland hills.