ABOUT

Print campaign for Mallebrin. A 105 year old gurgle concentrate. A campaign that uses the current Zeitgeist of going back to the roots, living live simpler, slower – showcasing that old things are sometimes the best.

Credits:
Agency: WEFRA, Germany
Managing Directors: Matthias Haack, Ariane Haack-Kurz, Wolfgang Pachali
Director Client Services: Vanessa Schneider
Executive Creative Director: Patrick Ackmann
Creative Group Head: Berend Lohmann
Art Director: Annegret Koitzsch, Mareike Wieck, Chiara Schiavotti
Copywriter: Berend Lohmann, Jennifer Bauer, Patrick Ackmann
Account Manager: Julia Uecker, Patrick Andreas Mladek
DTP: Ilka Bergmann