About me
Results-driven professional with 10+ years of global marketing and business development experience in consulting and industry organisations, leading digital communications and event management for both B2B and B2C channels.
Energetic marketing all-rounder with a particular interest in brand strategy and customer experience.
Highly creative, detail-oriented self-starter, skilled at strategy planning, development and execution of integrated multi-channel marketing campaigns to build brand awareness and drive qualified leads.
Strong organisational, project management skills with ability to multi-task and manage multiple projects in cross-functional environments while meeting deadlines.
Excellent communication and interpersonal skills, able to build strong working relationships with key stakeholders and influence at all levels, including executive and C-level.
Industries: Marketing & Advertising, Professional Services, Telecommunications, IT, Pharma, FMCG, Travel & Tourism
SPECIALTIES:
Marketing Communications - Corporate Communications/PR - Event Management - B2B/B2C Multi-channel Marketing Campaigns - Lead/Demand Generation - Campaign Management - Segmentation/Product Value - Brand Management - Customer Experience - Channel Partner Marketing - Team Player - Project Management - Strategy Development - Agency Management - Content Marketing - Copywriting - Product Launch Management - Budget Development & Supervision - Media relations - Strategic Partnerships - Social Media - Website Optimization - Marketing Analytics/metrics - Promotional Materials - Market / Customer Research (Interbrand, Omnicom Group, Forrester, Gfk, Kantar, WPP, IPSOS, Gartner, Ovum, IDC)