ABOUT

Inspired by native foods of South America, entrepreneurial brothers Charlie and Harry Thuillier went on a journey to create an ice cream that reconciled indulgent desire with healthy choice. As creative partners since 2016, we have supported Oppo in reaching market momentum by leading two successful redesigns.

In 2017, we helped Oppo find the ‘sweet spot’ by creating a premium identity that brought together the best of both worlds – delicious indulgence and healthy choices. The rebrand brought the ice cream challenger a significant increase in sales, listings in upmarket grocers including Waitrose, and a prestigious Pentaward.