Pandarie & Panupong Creative Group Head

ABOUT

The campaign "Anyone Can with Canva" set out to change that. It brought in Ter Nawapol Thamrongrattanarit — a director known for his distinctively rhythmic filmmaking style (his latest, Human Resource) to both direct and star as himself, in a commercial editing room at hour 20, where the entire team has fought client feedback to the point of passing out at their desks.
Then, the people who step in to help aren't editors, they're the most unexpected faces. The rider delivering congee, the cleaning lady bringing coffee, the security guard just starting his morning shift; each one pulling out their device and starting to cut the footage with Canva Video like it's the most normal thing in the world. And each one brings their own style to the edit. Proof of how easy Canva is, without a single word of selling.

MADEIT CREDITS

  • Canva ThailandClient

Who pooled - Anyone Can with Canva