ABOUT

A series of screams on agonized faces of food items, that easily end up in the garbage without much thought, attract attention to the subject of food waste and its consequences on not only hunger around the world but on the planet's climate crisis as well. The campaign, inspired by the famous iconic masterpiece with that title, was created for a non-profit organisation, which on a daily basis saves food, that would otherwise end up in trash cans, to feed people in need, aired around the International Day of Awareness of Food Loss and Waste.