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Created by Ouchhh Studio, this artwork uses cutting-edge cognitive AI technology to transform the brainwaves of these influential figures into a living, breathing canvas. This marks a UK debut for the Ouchhh's directors, known for illuminating iconic buildings around the world with pioneering cognitive technology.

From the director of Bend It Like Beckham to the founder of a music charity that has nurtured some of today’s most recognizable names, each chapter of the artwork brings the unique journey and passion of a Game Changer to life.

Thanks to National Lottery players, more than £30 million is raised every week for good causes, supporting the restoration of thousands of arts venues across the UK, including the V&A.

This is the final of four unique activities across the UK leading up to the celebration of The National Lottery’s 30th Birthday in November.