Oriel Davis-Lyons Chief Creative Officer

ABOUT

“Never Become a Former New Yorker” is a campaign that taps the universal fear New Yorkers share: that someday, they’ll be forced to move away from the city they’re proud to call home. And though so many New Yorkers believe they will have to leave the city to find more space and greener pastures, research by Zillow and StreetEasy found that 92% of New Yorkers who leave end up having regrets. The campaign features five characterized depictions of real New Yorkers feeling like fish out of water in the idyllic, albeit sleepy, suburban backgrounds they now call home.

MADEIT CREDITS

  • StreetEasyClient
  • Amanda ShurStrategic Communications Manager
  • Andrea MazandiPrinicipal Brand Strategist
  • Angela OngSenior Producer
  • Ashley ArmitagePhotographer
  • Bea MillerSenior Designer
  • Ben GrubeCreative Director
  • Brett WildsSenior Marketing Manager
  • Bridget SullivanDirector of Integrated Marketing
  • Caroline ScottAccount Director
  • Dylan LyonsContent and Social Manager
  • Emma HeldPaid Marketing Specialist
  • Esther KimDesigner
  • Evan CarpenterGroup Strategy Director
  • Felipe AvilaDesign Director
  • Gustavo DoriettoExecutive Creative Director
  • Heidi ElsokaryPaid Marketing Specialist
  • James MonderineMedia Director
  • James WadeExecutive Producer
  • Jason FergusonCreative Director
  • Julie MeadSenior Marketing Director
  • Maddy WasmerPaid Marketing Specialist
  • Martin BakerCreative Director
  • Nicole RousseauGroup Account Director
  • Nicole RowettManaging Director
  • Paul WoolmingtonCEO
  • Sean RyanSenior Copywriter
  • Whitney CrawfordIntegrated Marketing Specialist
  • * D&AD
  • * Oriel Davis-LyonsChief Creative Officer
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Contributor:

Oriel Davis-Lyons has been a Contributor since 25th November 2015.

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Never Become a Former New Yorker

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