ABOUT

THE BRIEF
HowTheLightGetsIn is the world’s largest philosophy and music festival, featuring thought-provoking debates, infectious music, and legendary themed parties. Musical acts such as Hercules and Love Affair, Scissor Sisters, Crazy P Soundsystem and Donovan thrill alongside world-renowned speakers such as Peter Singer, Slavoj Žižek, Stephen Pinker and Stanley Fish.

THE WORK
We developed HTLGI’s entire branding campaign, as well as the design of their website, merchandising and promotional materials. Our chosen colour palette, for example, is not only visually appealing on the festival’s merchandising but distinguishes different types of events, helping people to navigate the festival.