ABOUT

The 36 days of type challenge, our complete alphabet in one edit!

36 Days of Type began as a personal project that went global. It invites creatives from all over the world to challenge themselves to create something new everyday, by expressing themselves through type. 36 Days of Type runs a friendly annual challenge to design and publish them online daily.
In 2018, OH37 took this opportunity to take a deep dive into our creativity. Could we come up with a full set of characters, each one utilizing a different creative skill set?
We set out conceptualizing a different creative idea for each letter, capturing a different emotion, story or message. A different design and artistic treatment was used to express what each piece was communicating. To challenge ourselves further, we aimed to create a full set of visuals that would be relevant to different industries to showcase the breadth of our skills.