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Unilever film by Ogilvy & Mather Singapore and Ogilvy & Mather London aims to release mums from self-doubt and pressure to be perfect
In a new short film – launched by Comfort, one of Unilever’s leading fabric conditioner brands – two mothers anxiously prepare to visit their sons that they have not seen for a long time. One son is a prisoner. The other is an astronaut.
Commissioned by Unilever, the documentary by Ogilvy & Mather Singapore and Ogilvy & Mather London, sets out to relieve some of the pressure and tensions that face modern mums today, and to let them know that Comfort believes there are no good or bad mothers, as long as there is love.