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Ocean Outdoor has opened its annual creative competition, extending it from the UK, Nordics and Netherlands into Germany and creating a new prize in which the winners from each country compete for the annual Grand Prix.

Now in its 15th year, Ocean’s annual competition calls for bold ideas and imaginative concepts which push the creative boundaries of out of home, using the latest digital out of home (DOOH) technology across premium outdoor formats and environments.

Campaigns from previous winners have gone on to win several Cannes Lions.

Entries for all seven competitions, which will be judged in their countries by expert panels, open on March 25. The closing date is August 23 and the winners will be announced simultaneously at seven industry events on October 9 (October 10 in the Netherlands).

All you need is an idea

There are two award categories for brands and charities and the competitions are free to enter. Prizes will be awarded to the top three ideas in each category. The winning concepts will be given airtime on Ocean’s network of DOOH screens in their country of entry, sharing prize pots of £500,000.

This year, the 14 first prize winners will go forward to compete for the Grand Prix which will be announced in January 2025. The Grand Prix prize is a campaign on premium screens across all seven Ocean countries, creating a global platform for the winning entry.

Ocean operates in the UK, Sweden, Denmark, Norway, Finland and the Netherlands and opened an office in Germany earlier this year.

This competition is free to enter. To keep the entry process simple, concepts should combine jpeg images or a short video with a written narrative of 200 words.

To find out more and enter, please visit Ocean's website.