Jose Garrido
Senior Designer
ABOUT
Aragón Fashion Week Visual Identity
The visual identity exudes a harmonious blend of elegance, innovation, and style. The logo's bespoke font intertwined with graceful curves represents the event's spirit mirroring the fluidity of the fashion world. A sophisticated color palette featuring an earthy burgundy, a deep midnight blue, a muted gold, an electric green, and a sky blue evokes a harmonious blend of natural and bold tones.
Overall, the visual identity captures the essence of glamour, creativity, and allure associated with the world of fashion, ensuring a memorable and captivating experience for fashionistas, industry professionals, and style enthusiasts alike.

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