ABOUT

2023 identity for Fred. Olsen’s ‘Fleet in Funchal’ event, where all of their ships come together for a day of festivities.

The logo design uses a pattern detail reflecting the town hall square tiles in Funchal, Portugal. The Fleet in Funchal identity was then used across a range of applications relating to the event, from signage and merchandising, to menus and display banners.

Role: Identity art direction, design, guidance on overall identity branding across other work
Tools: Illustrator, Indesign
Client: Fred. Olsen Cruise Lines
Agency: Brave Spark
2023