Nike Sunderland

ABOUT

Pleasure to create, and thrilled while publishing. Nike Basketball Apparel, a visual from a bit ago, brought to life for 2015 collection.
Clearly prepared brief assumed creation of an “air ball”. Turbines, engine, mechanics and pure robotic technology. Everything results in hi-tech form giving the impression of ability to fly and reaching the unreached. Light and simple.

Full credits:
Client: Nike
Production: Ars Thanea

Executive Creative Director: Peter Jaworowski
Producer: Joanna Bąk
Concept Artist: Mikołaj Piszczako
3D Artist: Artur Szymczak
Digital Artist: Peter Jaworowski

MADEIT CREDITS

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