Nicole Nazarenus Group Account Director

ABOUT

Rick and Morty are known for travelling to terrifying universes. So, in 2020, Grey New York trapped them in the worst universe imaginable: advertising. In this hellscape where everything is marketing, they got trapped in a Pringles TV ad, and Rick’s alter ego got trapped in a new flavour: Pickle Rick Pringles. A Twitterbot Morty got trapped on social, schilling Pringles on the ad-iest night of the year: Super Bowl. And the show’s mobile game was seized to sell Pringles. By trapping R&M in the worst dimension, Pringles got its best-ever sales.

MADEIT CREDITS

  • PringlesClient
  • Amanda LedermanAccount Supervisor
  • Andrew PatteeContent Developer
  • Brian WestonExecutive Strategy Director
  • Charly StampsAssistant Account Executive
  • Charly StampsAssistant Account Executive
  • Charly StampsAssistant Account Executive
  • Cuanan CronwrightGroup Creative Director
  • Grace JusterProject Manager
  • Grey New YorkAdvertising Agency
  • Howard RobertsExecutive Strategy Director
  • Howard RobertsExecutive Strategy Director
  • John PatroulisGlobal Chief Creative Officer
  • Nicolas PilapratPlanning Director
  • Robert JencksAssociate Art Director
  • Shannon SmithArt Director
  • Tan ErginaySenior Copywriter
  • TownhouseProduction Company
  • * Leo BarbosaCreative Director
  • * Nicole NazarenusGroup Account Director
  • * D&AD
Project featured: on 26th October 2021

Trapped In Advertising

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