Nicole Nazarenus
VP Group Account Director
ABOUT
Rick and Morty are known for travelling to terrifying universes. So, in 2020, Grey New York trapped them in the worst universe imaginable: advertising. In this hellscape where everything is marketing, they got trapped in a Pringles TV ad, and Rick’s alter ego got trapped in a new flavour: Pickle Rick Pringles. A Twitterbot Morty got trapped on social, schilling Pringles on the ad-iest night of the year: Super Bowl. And the show’s mobile game was seized to sell Pringles. By trapping R&M in the worst dimension, Pringles got its best-ever sales.
MADEIT CREDITS
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PringlesClient
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Amanda LedermanAccount Supervisor -
Andrew PatteeContent Developer -
Andrew PatteeContent Developer -
Brian WestonExecutive Strategy Director -
Charly StampsAssistant Account Executive -
Charly StampsAssistant Account Executive -
Cuanan CronwrightGroup Creative Director -
Grace JusterProject Manager -
Grace JusterProject Manager -
Howard RobertsExecutive Strategy Director -
Howard RobertsExecutive Strategy Director -
John PatroulisGlobal Chief Creative Officer -
Nicolas PilapratPlanning Director -
Robert JencksAssociate Art Director -
Shannon SmithArt Director -
Tan ErginaySenior Copywriter -
TownhouseProduction Company -
Leo BarbosaCreative Director -
GreyAgency -
Cannes Lions Winners 2021 -
Nicole NazarenusSenior Account Supervisor