Nicola Schito
Film Director
ABOUT
Today, rather than supporting human beings, Design seems to be increasingly obsessed with trends and aesthetics. That’s why in 2025 Salone del Mobile.Milano, the world’s most influential design event, is taking a stand: because design should never be useless but always be thought for humans. We chose iconic design materials (steel fabric bioplastic wood) and harmonised them with the human body through the lens of a world-renowned photographer. That’s how we turned five visuals into a rallying cry for the design community.
MADEIT CREDITS
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Salone Del MobileClient
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Alessandra BarbieriHead of Post Production -
Alessandra GorghettoClient Supervisor -
Alessandro SartorAgency Editor -
Alessandro TurchiPR Manager -
Alessia OggianoSenior Vice President -
Amina Marta GattiCopywriter -
Anna MaimeriArt Director -
Antonella VicariCreative Progress Director -
Bill DurginPhotographer -
Chiara LameraProgramme Manager -
Chiara NotariClient Coordinator -
Chiara TranquillinoClient Services Director -
Cristian PedrettiDesigner -
Emanuele NennaCEO & Chairman -
Emily Di ValerioJunior Art Director -
Fabrizio StoppaHead of Social -
Francesca CastelloHead of Production -
Francesco BrioschiJunior Copywriter -
Giorgia CroceProgress & Creative Excellence Coordinator -
Giovanna FerreroHead of Brand & Marketing -
Giulio FrittaionExecutive Creative Director -
Laura LiguoriHead of Design -
Lorenzo BonechiCreative Director -
Marco RebagliatiAgency Producer -
Matteo MiloneSenior Motion Designer -
Nadia CharifCreative Director -
Niccolò RigoChief Strategy Officer -
Olga UtkynaAgency Producer -
Philip MatteiExecutive Strategy Director -
Riccardo FregosoCo-Chair Creative/CCO -
Richard AardenburgMusic Supervisor -
Santiago CancelaCopywriter -
Sara PasquinucciSenior Strategist -
Sarah Marie CamponescoClient Director -
Simona Della PortaAgency Executive Producer -
Zoe EspositoContent Specialist -
D&AD -
Nicola SchitoFilm Director
