nexus studios London

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Smith & Foulkes have created a new animated film ‘Balloon’ for Sonnet Insurance.

The animation follows the perilous journey of a smiling, happy-go-lucky balloon hero character which narrowly evades its seemingly inevitable demise as it encounters a series of ominous threats, in the shape of sharp corners and pointy edges found in regular life settings. The balloon’s plethora of near misses is choreographed to the up-beat and optimistic song “What’s the best that can happen?” to provide the rhythmic flow for the film, with every gesture and movement arranged to precisely synchronise with the music.

MADEIT CREDITS

  • Johannes LeonardoClient
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