Neto's work
About Neto
I'm Neto Verneque, a Creative Director from Brazil with 15 years in agencies and studios.
I started in São Paulo, art directing for the region's largest Fiat dealer group. One of those sales campaigns drove a 300% increase in results and won Best Classifieds Ad at a regional award. It taught me early that creative only counts if it works.
In 2014 I moved to Dublin and worked at ISIC and the agency Generation Y, on clients like AIB, The Irish Times and The Economist. I also led the visual identity of the National Student Media Awards for several years. Back in Brazil, I led creative at an agency for Fiat, Jeep and Renault, from campaigns to TV storyboards, and mentored the creative team.
Since 2016 I've been Creative Director at The Creator Co., a fully remote studio with more than 30 clients in Ireland, the UK, the UAE and the US. I write the briefs, set the direction, and guide designers and developers across time zones.
AI is part of my daily process, but only in the middle. The idea starts with me, AI helps me explore and draft faster, and nothing goes out until a person has reviewed it.
I'm fluent in English and available during US / EU hours.
I started in São Paulo, art directing for the region's largest Fiat dealer group. One of those sales campaigns drove a 300% increase in results and won Best Classifieds Ad at a regional award. It taught me early that creative only counts if it works.
In 2014 I moved to Dublin and worked at ISIC and the agency Generation Y, on clients like AIB, The Irish Times and The Economist. I also led the visual identity of the National Student Media Awards for several years. Back in Brazil, I led creative at an agency for Fiat, Jeep and Renault, from campaigns to TV storyboards, and mentored the creative team.
Since 2016 I've been Creative Director at The Creator Co., a fully remote studio with more than 30 clients in Ireland, the UK, the UAE and the US. I write the briefs, set the direction, and guide designers and developers across time zones.
AI is part of my daily process, but only in the middle. The idea starts with me, AI helps me explore and draft faster, and nothing goes out until a person has reviewed it.
I'm fluent in English and available during US / EU hours.